Big Ron's Hint Of Houston: It's Heat For Your Meat! This is that same smooth blend as the original rub with a nice kick of heat. Not too overpowering, but lingers just long enough to savor the flavor! It can be related to our Texas weather, always a Hint of Heat! Lower in sodium than the competition! *Big Ron Suggests for Poultry, Pork, Beef, Seafood, and EVERYTHING!